Approaches compared, including where we lose
Every one of these names the case where the other option is the right call.
Why there are no competitor pages here
A page comparing us to a named vendor has to assert that vendor's current pricing, limits, and behaviour. We cannot verify those, they change without notice, and publishing them wrong is both unfair and a risk we are not willing to take. Comparing approaches carries the same question honestly and stays true for longer.
All comparisons
8 pages- Comparison
AI chatbot vs live chat
Live chat needs someone online. An AI assistant answers from your content at any hour. Which fits depends on your volume, hours, and question mix.
Read - Comparison
RAG vs fine-tuning
Fine-tuning changes behaviour; retrieval supplies facts. For answering questions about your own business, retrieval wins on currency, cost, and citations.
Read - Comparison
Rule-based chatbots vs AI assistants
Decision-tree bots are predictable and rigid. AI assistants understand phrasing but need grounding. The trade is control against coverage.
Read - Comparison
AI search vs keyword search
Keyword search matches words; semantic search matches meaning. Each fails in a different way, which is why serious systems use both.
Read - Comparison
AI assistant vs a help centre
A help centre is where answers live. An assistant is how people reach them. One without the other fails in a predictable way.
Read - Comparison
Building your own RAG assistant vs buying one
A RAG prototype takes a weekend. The gap between that and something you can put in front of customers is where the actual cost lives.
Read - Comparison
Self-hosted vs hosted AI support
Self-hosting gives control over data and infrastructure at the cost of operating it. Which matters depends on your obligations, not your preferences.
Read - Comparison
AI assistant vs a contact form
A contact form defers every question. An assistant answers what it can and captures the rest with the question attached.
Read
Answer honestly. Capture the rest.
Point Matter Chat at your site and see what it can — and can't — answer. It's honest about both.
No credit card. 2 minute setup.
Every answer cites the source it came from. When there isn't one, it says so — and hands the visitor to you.
Installs on the tools you already run.